By Andrius Kasparas What inspired you to write "Transforming PR"? The idea for Transforming PR grew naturally from my more than 25 years of experience working both inside and alongside organizations. Over time, I began to see how dramatically our profession was…
It’s safe to say that the emergence of AI has been one of the most dramatic advancements in tech in recent years. As with any rapid advancement, there can be both excitement and concerns, with nobody knowing exactly what the…
Written by James Mahoney, Author of Public Relations Writing What inspired you to write “Public Relations Writing” at this moment? Clear and concise writing is at the core of public relations practice. If you can’t write that way, and, for media…